About
A specialist agency built for one outcome: email revenue.
ORYVAS is an e-commerce email marketing agency that specialises exclusively in Klaviyo. We work with online stores that want to turn their email channel into a measurable, growing source of revenue — not just another marketing checkbox.
We don't offer ten services across twenty platforms. We do one thing — Klaviyo-powered email marketing for e-commerce — and we do it with the depth and focus that generalist agencies can't match.
What ORYVAS is not
We're not a full-service agency. That's intentional.
Full-service agencies spread their expertise thin. When email is one of fifteen services, it rarely gets the strategic depth it deserves. ORYVAS exists because e-commerce brands deserve a partner who treats email as a primary revenue channel — not an afterthought.
Not a generalist agency
We don't do paid ads, SEO, social media, or web design. We do email — specifically, Klaviyo email for e-commerce. That focus is a feature, not a limitation.
Not a template shop
We don't apply the same flow structure to every client. Every engagement starts with your store, your customers, and your data — and the strategy is built from there.
Not a vanity-metrics agency
We don't report on open rates as if they're outcomes. Every report we produce is anchored to revenue — what email generated, by flow, by campaign, and in total.
Not a set-and-forget service
Flows need to be tested, refined, and improved over time. We treat ongoing optimisation as part of the job — not an upsell.
How we work
The principles behind every engagement.
Revenue is the only metric that matters.
Open rates and click rates are inputs, not outcomes. Every decision we make — what to build, what to test, what to change — is evaluated against one question: does this generate more revenue for your store?
Automation beats manual effort, every time.
A well-built automated flow works while you sleep. We prioritise building systems that generate revenue continuously — not campaigns that require constant manual effort to maintain.
Specialisation produces better results.
We work exclusively in Klaviyo and exclusively with e-commerce brands. That focus means deeper expertise, faster execution, and strategies that are built for your specific context — not adapted from a generic playbook.
Transparency is non-negotiable.
You always know what we're working on, why we're doing it, and what it's generating. Full revenue attribution, clear reporting, and honest communication — no vanity metrics, no black-box strategy.
Work with us
Ready to make email your most profitable channel?
Book a free 30-minute strategy call. We'll review your current setup and show you exactly where the opportunity is.
Book a Free Strategy Call