Platform
Klaviyo is the engine.
ORYVAS is the driver.
Klaviyo is the most powerful email and SMS platform built specifically for e-commerce. ORYVAS specialises exclusively in Klaviyo — which means deeper expertise, faster implementation, and better results.
Why Klaviyo specialists
Built exclusively for e-commerce
Unlike general-purpose email platforms, Klaviyo was designed from the ground up for online stores. Every feature — from product blocks to predictive analytics — is built around the e-commerce use case.
Real-time store data in every email
Klaviyo connects directly to your store and syncs customer, order, and product data in real time. Emails can reference live inventory, personalised product recommendations, and individual purchase history.
Revenue attribution built in
Klaviyo tracks revenue generated by every email and flow. You always know exactly what your email channel is contributing — not just engagement metrics, but actual sales.
Scales with your business
From 1,000 subscribers to 1,000,000 — Klaviyo's infrastructure handles volume without compromising deliverability or performance. The platform grows with your list.
Capabilities
What Klaviyo makes possible.
Klaviyo's e-commerce-native architecture unlocks capabilities that general email platforms simply can't match. Here's what we build with it.
Abandoned Cart Recovery
Klaviyo's cart abandonment triggers fire within minutes of a shopper leaving. Multi-step sequences with dynamic product blocks, personalised copy, and timed incentives bring a meaningful share of lost carts back.
Browse Abandonment
Visitors who view products without adding to cart are high-intent. Klaviyo's browse abandonment triggers capture this intent and re-engage shoppers before they buy elsewhere.
Behavioural Segmentation
Klaviyo builds segments from real behaviour — purchase history, browsing activity, email engagement, and predictive data. Every segment is dynamic, updating in real time as customer behaviour changes.
Predictive Analytics
Klaviyo's predictive models estimate each customer's next order date, lifetime value, and churn risk. We use this data to trigger the right message at the right time — before the customer goes cold.
Revenue Attribution
Every email, every flow, every campaign is tracked against revenue generated. Klaviyo's attribution model shows exactly what email is contributing to your bottom line — not just opens and clicks.
Shopify Integration
Klaviyo's native Shopify integration syncs orders, products, customers, and events in real time. Every email can reference live product data, order history, and personalised recommendations.
A/B Testing
Subject lines, send times, content, and offers — Klaviyo's built-in testing tools let us run structured experiments and make data-driven decisions about what performs best for your audience.
SMS & Email Together
Klaviyo manages both email and SMS in one platform. Coordinated multi-channel flows mean the right message reaches customers on the channel they're most likely to act on.
Specialist vs generalist
Why a Klaviyo specialist outperforms a generalist agency.
A generalist agency manages ten platforms and knows none of them deeply. ORYVAS works exclusively in Klaviyo — which means we know every feature, every edge case, and every optimisation lever available to your business.
Book a Free Strategy CallGeneralist Agency
ORYVAS — Specialist
Platform depth
Knows the basics across many platforms
Deep expertise in every Klaviyo feature and capability
Implementation speed
Slower setup due to context-switching
Faster implementation — no learning curve
Optimisation
Generic best practices
Klaviyo-specific optimisations based on real data
Strategy
One-size-fits-all approach
E-commerce lifecycle strategy built around your store
Reporting
Standard open/click metrics
Full revenue attribution by flow, campaign, and segment